What an experience! The second Sensory Forum Meeting in Johannesburg

"Linking through the senses"

On 02 July 2009, 41 members of the Sensory science community re-discover their senses and how they can work on a chilly Highveld morning. What a sensory adventure we all had, in the form of a mini workshop facilitated by Marlies Grindlay & James Lehmann!

Hosted by the team at Bidvest with contributions from the organising commitee members, the sensory experience awakened the senses. Getting in touch with one's senses - one by one, proved to be a challenge.

The experience started with the sense of smell and James had everyone guessing at the sensation caused and the responisble oil. Bergamot, Camomile and Citronella never before posed such a challenge.

Then it was over to taste -- and what a rollercoaster ride that turned out to be. Lorraine Geel presented the samples that she prepared using an idea from the McCormick team -- in a frozen format. Frozen and gritty, chocolate, cinnamon and cayenne, the aftertaste was alarming and ..... warm!

Roses were distributed next by Marlies, with colour pencils, paper and magnifying glasses. Looking and seeing is already difficult -- adding drawing and sensing to it made the experience unforgettable -- espacially with the aromatic spray that Marlies added to the atmosphere.

A story came next with Marlies at the helm to the end -- not one read out or to read, but to write! Explaining "how I came to my senses" was a true challenge. When did you become aware of your senses, what do you associate with sensations? Each participant had his/her own story to tell -- it even inspired some poetic lines shared by Owen Frisby!

Finally the lights were dimmed and it was time to listen to Vangelis -- allowing the strange sounds to become part of who you are. Slowing down, sensing, being .... getting in tune with your senses.

On the way out to have some tea and a nibble, everyone had an opportunity to make his/her mark -- a fingerprint using paint. An final opportunity to share a commitment to the senses.

Thank you one and all for the wonderful experience.
We all had a relaxing and inspiring "Spa for the Senses"!

Now we can all look forward to the next meeting in October.

See you there!



Posted by:
CM Blignaut
CMB Consultants for Innovation Management @
e-Wise Knowledge Library
cmblignaut@ewklibrary.com

Sensory Forum Meeting -- 02 July 2009

"Linking people through their Senses"

Invitation to a SAAFoST Sensory Forum meeting – July 2009 event

Sensory evaluation has been defined as

“a scientific discipline used to evoke, measure, analyze and interpret reactions to those characteristics of foods and materials as they are perceived by the senses of sight, smell, taste, touch and hearing.” (IFT, 1975)

Come along and link up with other members of the Sensory science community and re-discover your senses and how they can work for you. You do not want to miss this sensory adventure in the form of a mini workshop facilitated by Marlies Grindlay & James Lehmann! This sensory experience will awaken your senses!

“Linking with people through their senses” - get in touch with your senses - one by one

Venue:
BidFood Technologies
Crown National Auditorium
Modderfontein, Longmeadow
(For map see http://www.saafost.org.za/ and head for “Chipkins”)

Date:
Thursday 2nd July 2009

Time:
8:45 for 9:15 till 10:45


RSVP:
thulisile.tshabalala@symrise.com , no later than 24 June 2009 (limited space available)


For more information, contact
Lorraine Geel at 082 570 7258

Meet for a cup of tea and interact with some other sensory professionals in a fun and informative way.



Placed on behalf of:

Lorraine Geel
Consumers In Focus
Tel: +27(0)11 917 0121
Fax: +27(0)88 011 917 0121
Mobile: +27(0)82 570 7258